Better together.
Meet our team. Our qualitative research practice draws on our diverse backgrounds and skills as researchers, strategists, facilitators, and creatives. Together we are better at solving tough marketing challenges and serving up results in an engaging way.
Michael D'Abramo
Research Management Director
416.488.6422 x302
Mike has more than 16 years experience in market research working for top-tier clients in CPG, technology and pharmaceuticals. His experience is broad, including MRIA award winning qualitative as well as leading a team of researchers in testing new and alternative methodologies (i.e. social listening, predictive markets, semiotics, ‘big data’).
Gloria Watson
Research Management Associate
416.488.6422 x342
Gloria balances right brain analytics, organization, and attention to detail with left brain creativity and collaboration to deliver insights in clear and engaging ways, especially with online research. Her background in project management means seamless processes with no negative surprises.
Tasman Richardson
Visual Communications
416.488.6422 x221
Tasman has been a visual communications specialist for over a decade, with projects including: full-scale makeovers of global high-tech brands, user interfaces for government/military/financial services, data visualization, multi-media production, annual reports, museum catalogs, and complex customer insight presentations.
Meredith Morino
Director of Qualitative Research
416.488.6422 x272
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Meredith leads the qualitative practice. She brings a wealth of experience to her qualitative role with a diverse background in advertising, marketing and research that enables her to bridge the gap from insights to business success.
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Barb Paszyn
Research Management Assoicate
416.488.6422 x226
Barb’s expertise comprises of both qualitative and quantitative research techniques. Her focus is on moderating online communities and in-depth interviews, as well as developing internal innovation tools.
